Specialized E-commerce Services
E-commerce Solutions for Real Estate in Singapore
Grow your real estate business with e-commerce strategies built specifically for the Singapore market. We understand your industry's unique challenges and deliver measurable results.
- Trusted by real estate businesses across Singapore
- Proven online sales and revenue growth results
- Singapore-based team, PDPA compliant
- Transparent reporting and clear ROI tracking
The Challenge
Why Real Estate in Singapore Need E-commerce
Real Estate in Singapore face unique digital marketing challenges. Here's why investing in professional e-commerce services can transform your business growth.
Generating Qualified Property Leads
Real estate is a high-consideration purchase where buyers and renters research extensively before engaging an agent. Many digital marketing efforts generate clicks from casual browsers rather than serious buyers, wasting budget on unqualified traffic.
Standing Out Among 30,000+ Agents
With over 30,000 registered property agents in Singapore, differentiation is critical. Most agents rely on property portal listings without investing in their personal brand or independent online presence, making it difficult to build long-term client relationships.
High Advertising Costs
Property-related keywords are among the most expensive in Singapore's digital advertising market. Without careful targeting and optimisation, real estate businesses can burn through significant budgets with limited returns on their advertising investment.
Our Approach
How Our E-commerce Helps Real Estate Succeed
We don't offer one-size-fits-all solutions. Our e-commerce strategies are specifically designed for real estate businesses in the Singapore market.
Targeted E-commerce Strategy for Real Estate
We develop a e-commerce strategy tailored to the unique needs and challenges of real estate businesses in Singapore. Our approach is informed by deep industry knowledge and proven methodologies that deliver results.
- Increased online sales and revenue growth for your business
- Data-driven strategy aligned with your goals
- Competitive advantage in the Singapore market
Singapore Market Expertise
Our team understands the Singapore market inside and out, from consumer behaviour patterns to regulatory requirements. We leverage this knowledge to create campaigns that resonate with your target audience and comply with all relevant guidelines.
- Campaigns tailored to Singapore consumer behaviour
- Full regulatory compliance in all marketing activities
- Local market insights that inform strategy
Measurable Results and Transparent Reporting
We believe in complete transparency with our clients. Our monthly reporting provides clear insights into your campaign performance, ROI, and the specific actions we're taking to improve results. You'll always know exactly what you're getting.
- Monthly performance reports with clear metrics
- Direct correlation between investment and results
- Regular strategy reviews and optimisation
Expected Results
Significant improvement in online sales and revenue growth
Measurable ROI within 8-16 weeks for a full e-commerce setup
Lower cost per acquisition over time
Stronger competitive position in your market
Free Consultation
Get a Free E-commerce Audit for Your real estate businesses
Discover how our e-commerce strategies can help your real estate businesses business grow in Singapore. No obligation — just actionable insights.
- No obligation consultation
- Custom strategy for your business
- Response within 24 hours
Singapore Market
Understanding Real Estate in Singapore
Singapore's property market is one of the most dynamic in Asia, shaped by government cooling measures, foreign buyer restrictions, and a steady pipeline of new launches. Despite regulatory interventions, the market remains active with strong demand from both local and international buyers, creating opportunities for agents and agencies with strong digital presence.
30,000+ registered property agents in Singapore
85% of property searches begin online
Average of 23 online searches before engaging an agent
Property transaction values range from $500,000 to $5,000,000+
Regulatory Landscape
Property marketing in Singapore must comply with the Council for Estate Agencies (CEA) Code of Ethics and Professional Client Care. Agents must display their registration numbers in all advertising, and property descriptions must be accurate and not misleading. The Urban Redevelopment Authority (URA) also regulates certain property advertising practices.
Consumer Behavior
Property seekers in Singapore conduct extensive online research, typically visiting multiple property portals and agent websites before making contact. They value detailed property information, virtual tours, and neighbourhood insights. The decision cycle is long, often spanning weeks to months, with multiple touchpoints across devices.
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What's Included
Our E-commerce Services for Real Estate
E-commerce Platform Setup
We set up your online store on the right platform for your business, whether that's Shopify, WooCommerce, or a custom solution. Our setup includes product catalogue, categories, and search functionality optimised for conversions.
- Platform selection and setup
- Product catalogue configuration
- Category and navigation structure
Payment & Shipping Integration
We integrate secure payment gateways popular with Singaporean shoppers including PayNow, GrabPay, and credit cards. Shipping integration with local providers ensures smooth fulfilment and delivery tracking.
- Multiple payment gateway setup
- Shipping provider integration
- Tax and GST configuration
Store Design & User Experience
We design a beautiful, conversion-optimised storefront that showcases your products and makes buying easy. Our designs are mobile-first and optimised for the shopping behaviours of Singapore consumers.
- Custom storefront design
- Mobile-optimised shopping experience
- Product page optimisation
Marketing & Growth
We set up the marketing foundations to drive traffic and sales to your new store. This includes SEO, email marketing setup, and social commerce integration to create multiple revenue channels.
- E-commerce SEO setup
- Email marketing automation
- Social commerce integration
Our Process
Planning & Setup (Weeks 1-4)
We analyse your products, target audience, and business goals to select the right platform and plan your store structure. This includes competitor research and technical requirements gathering.
Build & Populate (Weeks 5-10)
We design and develop your store, set up payments and shipping, and populate your product catalogue. Regular reviews ensure everything meets your expectations.
Launch & Optimise (Weeks 11-16)
Thorough testing, soft launch, and marketing activation. We monitor early performance and optimise for conversions, providing training on store management and marketing tools.
Case Study
Real Estate Business in CBD
The Challenge
A property agency in CBD was struggling to attract new customers despite offering excellent services. Their existing digital presence was outdated and their e-commerce efforts were generating little return.
Our Approach
- Conducted a comprehensive e-commerce audit and competitive analysis
- Developed a targeted e-commerce strategy for the Singapore market
- Implemented optimised campaigns with clear performance tracking
- Established ongoing monitoring and optimisation processes
Results
185%
Traffic increase
240%
Lead generation improvement
35%
Cost per acquisition reduction
4 months
Time to positive ROI
“Working with Magnified transformed our digital presence. Their understanding of our industry and the Singapore market made all the difference. We're now consistently attracting quality leads that convert into loyal customers.”
FAQ
Frequently Asked Questions
E-commerce pricing for real estate businesses in Singapore varies based on competition level, target scope, and business goals. Our packages typically start from $1,500 to $5,000 per month for ongoing services, with project-based work priced individually. We provide a detailed proposal after understanding your specific needs during our free consultation.
For real estate businesses, you can typically expect to see initial improvements within 8-16 weeks for a full e-commerce setup. Early indicators like increased visibility and engagement appear within the first month, while meaningful business results like qualified leads and revenue growth develop over 3-6 months of consistent effort.
Real Estate have unique challenges, regulations, and customer behaviours that generic e-commerce strategies don't address. Our industry-specific approach accounts for real estate business compliance requirements, target audience behaviour, and competitive dynamics in the Singapore market.
Referrals are excellent but they're unpredictable and difficult to scale. E-commerce provides a consistent, measurable channel for attracting new customers. Most of our real estate businesses clients use e-commerce alongside referrals to create a more stable and scalable growth engine for their business.
We track metrics that matter for real estate businesses: qualified enquiries, cost per acquisition, conversion rates, and ultimately, revenue generated from our campaigns. Our monthly reports provide full visibility into performance, and we adjust our strategy based on what the data tells us.
No ethical agency can guarantee specific outcomes, as results depend on many factors including competition, budget, and market conditions. However, we do guarantee transparent reporting, ethical practices, and measurable improvement in key metrics. Our track record with real estate businesses in Singapore demonstrates consistent positive results.
Free Consultation
Get a Free E-commerce Audit for Your real estate businesses
Discover how our e-commerce strategies can help your real estate businesses business grow in Singapore. No obligation — just actionable insights.
- No obligation consultation
- Custom strategy for your business
- Response within 24 hours
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